Entelechy

Why Entelechy?

I have had a few people comment about the name Entelechy: what does it mean? It’s too hard, no one will understand. How do you pronounce it? Why?

Entelechy means: realisation of potential. When I saw it, I knew it was the name for my next adventure. It summed up where I am in my own career: realising my potential and it described what I wanted to help others do: realise their potential.

What has helped me realise my potential is the expanding out from my accounting and information technology background and exploring my other side, the non-analytical, creative side.

I started to do that after I finished my MBA and was working for a high technology company. I had all this time on my hands, what was I supposed to do now that I didn’t have to study? I tried all kinds of things, but painting grabbed my heart and soul. Then it became about how do I bring this into my day-job, and that is how I spent the last 7 years, exploring that idea, talking to people, reading, looking at research, and, of course, continuing my own creative journey, which has brought me to Berlin.

Berlin, the city that buzzes with the energy of creativity, whether it’s some kind of artistic endeavour (painting, dance, music, etc.) or the creativity of the start-ups that populate the multitude of co-working spaces.

This is where I have met other people like me, who want to bring this creativity into a business/organisational setting, to help employees be more engaged, connected, resilient.

There is support in popular press for this idea of bringing the “whole person” to work, not just a part of the person. Introducing a culture that supports creativity and innovation is the way to do that.

We are born creative, but it is educated out of many of us, it’s time to re-learn that and realise our potential.

Entelechy!

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